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Sensory Logic

 

A profound, practical guide to understanding the underlying emotional dynamics that determine a company's sales and productivity

 

Step closer to your customers and employees, step ahead of your competitors. How? First, by acknowledging the frequent disconnect between what people say versus how they feel and what they will actually do. Then by adopting a new approach to measure and manage emotions so you can achieve success by ensuring that your efforts avoid the say/feel gap into which most of the business world falls.

As the originator and decade-long veteran of applying facial coding to business issues, Hill is uniquely qualified to quantify the extent of the say/feel gap and instruct companies on ways to maximize emotional buy-in. So that you can survive and thrive in today's extraordinarily competitive environment, Emotionomics comes complete with:

  • A top-line introduction of how to read faces

  • Emotional strategies for success using the Emotionomics Matrix as a guide

  • Specific, tactical action plans that you can follow

  • Real-life examples from leading companies.

 

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Sensory Logic